Golden opportunity for feed firm

DANISH feed group Aller Aqua will mark its growing involvement in African fish farming by sponsoring the World Aquaculture Society conference in Cape Town later this month.

The company, gold sponsor of the event in South Africa, from June 27-30, has recently established local production facilities for the African market, as well as additional sales offices.

It now has a major presence in Egypt, Nigeria, Kenya and Ghana, and is currently constructing a feed factory in Zambia.

African aquaculture is constantly growing and the company is addressing the main challenges in the individual markets, which it identifies as reliable availability, economic feed conversion rate, high and consistent quality, training and local presence.

In January 2016, in light of the increased activity in the African countries, Aller Aqua appointed Niels Lundgaard as commercial director of Africa.

He is focusing on expanding the business in the sub-Saharan countries, and has helped Aller Aqua launch sales companies in Nigeria, Ghana and Kenya.

Apart from its main subsidiaries, the group has a distributor in Rwanda, and agents in Benin, Cameroon, Senegal and Tanzania.

Besides this, there is direct export from Aller Aqua’s German factory, Emsland-Aller Aqua, to Uganda and Madagascar.

In the north of Africa, the company’s Egyptian factory, Aller Aqua Egypt, has just expanded to include its third production line.

And Tunisia, Morocco and Algeria are supplied via both the group’s Danish and German factories.

The latest development, in Zambia, will make Aller Aqua market leader of modern and environmentally friendly extruded fish feed for aquaculture in Africa.

It has partnered with Yalelo, one of the world’s leading tilapia aquaculture companies, based in Siavonga on the shores of Lake Kariba.

Yalelo is undergoing its own expansion programme, to increase production to 20,000 to 30,000 tonnes of tilapia within the next few years.

The fish feed factory gives Aller Aqua a basis for expansion in Zambia, a country which aims to be self-sufficient with farmed fish – but also the ability to export to neighbouring countries such as Angola, Zimbabwe, Mozambique, Botswana, Namibia, Malawi, Tanzania, South Africa and Congo.

Aller Aqua’s research and development department, based in Germany, has formulated the feeds sold in Africa specifically for the region.

Hans Erik Bylling, CEO and owner of Aller Aqua, said: ‘We focus our efforts where there is a need for high quality feed. The rising incomes and developing economies in countries like Nigeria, Kenya and Ghana support this potential.

‘Based on demand we have opened subsidiaries in all three countries. This, combined with our production operations in Egypt and Zambia, made it an obvious choice to support the World Aquaculture 2017 event.’

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