|
TO promote the ‘2 a week’ message to consumers, Seafish has created new labels for use on seafood products in supermarkets, fishmongers and independent retailers.
The label templates have been created following consultation with the Seafood Fortnight steering group, where key industry contacts have been working together to maximise the ‘2 a week’ message.
Ian Frostick, retail sales director from Lyons Seafoods, one of the industry’s leading processors and a member of the steering group said: “We spent a lot of time developing the best layout and style for the labels and are confident we’ve come up with something to suit businesses of all sizes.
"The ‘2 a week’ logo is already being recognised by consumers and these labels will give maximum stand out, ensuring people are reminded of the importance of eating two portions of seafood a week.”
For more details, or to place orders for the labels contact Billy Armitage on 07824 848083 or billy.armitage@skanem.com
Seafood Fortnight runs from September 5-21 and is an excellent way to help drive seafood sales, say Seafish, as well as raising awareness of the importance of eating ‘2 a week.’
www.fishupdate.com is published by Special Publications. Special Publications also publish FISHupdate magazine, Fish Farmer, the Fish Industry Yearbook, the Scottish Seafood Processors Federation Diary, the Fish Farmer Handbook and a range of wallplanners.
Should fisheries be closed during breeding time to allow stocks to reach more sustainable levels?
- 19 - 20 May, 2010
AquacultureUK2010
- Bluefin Tuna ban creates international div...
- Aberdeen to get powerful new trawler
- Thousands flock to Boston Seafood expo
- Grimsby fish box company changes hands
- Shock as British Seafood Group goes into a...
- Uncertain outlook for fish supplies - report
- Iceland fish group denies British Seafood...
- More halibut on way to UK as Alaska season...
- British Seafood crisis deepens
- Fusion Marine wins major orders from Scott...
