The decision to remove all shark from its frozen and fresh product portfolio comes as part of what the company says are its continued efforts to support sustainable sourcing and champion underutilised species.

The company says that with the support of its suppliers,it is working with the Shark Trust and the Marine Stewardship Council (MSC) to raise awareness amongst the foodservice industry.

Mike Berthet, group director fish and seafood at M&J comments: “At M&J we believe that catering industry operators and suppliers have an enormous role to play in supporting the sustainable management of our fish stocks. By refusing to sell endangered species and taking the initiative to help customers understand the issues and the alternatives open to them, then suppliers like us can generate real change and help slow down and reverse over-fishing.”

www.fishupdate.com is published by Special Publications. Special Publications also publish FISHupdate magazine, Fish Farmer, the Fish Industry Yearbook, the Scottish Seafood Processors Federation Diary, the Fish Farmer Handbook and a range of wallplanners.

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